AT&T to end all location-data sales to data brokers
On this Oct. 21, 2014 file picture, individuals move an AT&T retailer in New York’s Occasions Sq.. AT&T says it would cease promoting buyer location knowledge to knowledge brokers, because the telecom trade faces backlash that the info has been used improperly. The corporate says it would get rid of even the type of promoting it calls useful for customers. Final yr, AT&T pledged to cease offering location info to knowledge brokers. However it saved promoting to some providers akin to those who assist with roadside help. That may finish by March 2019. (AP Picture/Richard Drew, file)

AT&T says it would cease promoting all location knowledge from cell phones to brokers following a report that corporations are nonetheless promoting that info to shadowy corporations with out buyer data.

Final yr, AT&T and different carriers pledged to cease offering location info to knowledge brokers. However AT&T made an exception for helpful providers that, as an illustration, assist prospects with roadside help or fraud safety. Now the corporate says it would additionally finish these gross sales in March.

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The transfer follows a Tuesday report on Vice’s Motherboard website that confirmed how bounty hunters can monitor telephone places utilizing service knowledge.

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Oregon Sen. Ron Wyden has been pushing cell suppliers to finish location-data gross sales. He mentioned Thursday that Congress must move laws to make sure they arrive to a halt.

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Discover additional:
Verizon to finish location knowledge gross sales to brokers


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